5 Traits of Top Social Media Influencers

Unlike before, when social media marketing success meant the number of ‘followers’ or ‘fans’ amassed, today’s marketers know that influencers are imperative to a brand’s success online. A smart marketer who knows the power of influencer marketing is investing considerable time in finding brand advocates such as ourselves, engaging with them, and establishing a strong …

How To Create a Social Media Content Schedule For Your Business

Social media seems to be a necessary evil when it comes to business, especially if you rely heavily on the Internet to generate warm leads. With all of the various social media applications available, it can be a challenge to manage them. That’s where a social media schedule becomes a handy tool to plan what …

Instagram Marketing Tips: How to Organize Contests and Giveaways to Gain Insta-Traction

Statistics indicate that Instagram is one of the most popular social media sites in the world, clocking at least 300 million active users a day. They contribute to more than 40 billion pictures shared on the platform to date. These numbers have made Instagram the go-to site for entrepreneurs seeking to grow their business. However, …

Instagram Marketing Tips: How to Grow Your Instagram Following

Having a big Instagram following can be very lucrative for marketing and driving free traffic to your site.  But there’s more to it than a simple numbers game.  Simply having a lot of followers doesn’t necessarily mean anything.  The key is having active followers – people who not only follow you but actively like and …

social media marketing

How To Monetize Your Instagram Account

Each and every single month, more than 1 billion people log into Instagram, interact with content, and post content to the platform.  Instagram is one of the most frequently visited and often utilized social media platforms, even more so than Facebook. Instagram has become the “go to” platform for serious business owners, advertisers, and marketers …